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    發布時間:2019-02-11 15:14 閱讀:

    2018年,許多大大小小的專線公司倒閉了。一個做廣州-上海多年專線的物流公司老板王總直言:現在中國物流發展迅速,人們看到這個風口,涌進物流行業的人太多,很多專線僅靠運輸“傻瓜貨”生存,導致專線業務重合率過高。因此,在大環境、市場行情不好的情況下,許多業務單一、夫妻店專線公司做不下去了。

    2019年來了,專線公司如果要經營下去,就必須學會業務延伸。

    一、現在專線公司貨運特征:傻瓜貨居多

    做專線的都知道,很多專線是那種夫妻店。夫妻兩個人、一到兩臺車,再雇傭一個駕駛員,專門跑一條單一線路,運輸“傻瓜貨”,每年也能有不錯的收入。

    那到底什么是傻瓜貨呢?

    業內人士稱:沒有運輸要求,運送方式單一,隨便任何一家專線公司都可以運送的貨物。

    二、傻瓜貨沒有競爭力,專線公司要學會將業務延伸

    說到這兒,大家都了解什么是傻瓜貨,那也應該明白,專線公司僅靠運輸傻瓜貨,是活不下去的。專線公司必須要延伸公司的業務,提高業務能力,才能在刀光劍影的物流市場做下去。

    這個專線公司的老板王總也是給筆者分享了他自己做專線的經歷以及心得。王總直言,自己也是從夫妻店做起來的。一開始,僅靠做廣州-上海的專線,每年也能有不錯的收入。

    但是隨著資本進入物流行業,行業呈現寡頭趨勢。那些沒有競爭力和經濟實力的夫妻專線,很快就會被淘汰。

    說到這兒,王總說:“曾經有一段時間,我們公司也是靠朋友借錢、銀行貸款度日。如果你不能保證司機、裝卸工的工資正常發放,專線很快就死了。”

    “2018年,整個物流市場大環境都不樂觀,身邊倒下的物流公司不計其數。昨天見面還打招呼的朋友,第二天就不干了,”王總對此也是百感交集:“到了晚上,人都睡不著,就想著怎么把專線做下去。”

    自從網購興起后,電商件成為物流主打市場。但是現在,很多人開始在晚上買車、買房,買家具。王總經過一段時間的考量,毅然決然的將公司的業務拓展到了家居領域,和一些大的家具公司合作。

    開設了新的業務,公司多了一部分貨源,加上家具物流算是剛興起,涉獵的專線還不是很多。因此,王總的專線活下來了,還活得不錯!

    2018年底,在很多專線還在苦苦支撐的時候,王總貨源不斷,而且又準備買兩臺新車。王總說:不管做專線還是做什么,人一定要學會未雨綢繆。

    三、增加競爭力,專線配套服務也要跟上

    上學的時候拼成績,到社會了“拼爹”,做專線的拼什么呢?當然是服務能力。

    就拿做家具物流來說,王總表示:“為了運輸方便,網購的家具多數都需要重新組裝。有些客戶就對組裝家具這個事情有需求,特別是一些女孩子。所以我們就要求,貨站送貨上門的配送人員必須要會組裝家具,這是上崗的條件之一。當然了,對于組裝家具,公司會給一定的提成補貼。”

    如此一來,既滿足了客戶的需求,對家具公司來說也是一件好事,又穩定了貨源,可謂是一舉兩得。

    2018年專線市場風起云涌,2019年專線市場會朝著怎樣的方向發展,誰都不知道。但專線公司一定要“未雨綢繆”,擴大業務范圍,提高自身競爭力,才能更好的活下去!


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